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Suntory Beverage & Food Malaysia Sdn. Bhd melancarkan Lucozade Sport™ varian berkarbonat dalam satu acara yang diadakan di Padang @ 1 Utama Petaling Jaya baru-baru ini.
Lucozade Sport™, jenama minuman sukan nombor satu di United Kingdom menawarkan produk berkarbonat bagi memberi lebih banyak pilihan kepada pengguna dengan perisa original dan lemon.
Ketua Bahagian Pemasaran Suntory Beverage & Food Malaysia Sdn Bhd, Rodney Tan berkata, Lucozade Sport™ menawarkan rasa yang hebat dan menyegarkan untuk hidrasi yang pantas.
“Matlamat kami adalah sentiasa membekalkan pengguna dengan minuman isotonik yang membantu mereka sewaktu bersukan selain dari menghilangkan dahaga dengan cara yang lebih baik.
“Lucozade Sport™ varian berkarbonat ini dihasilkan dengan formula khas menerusi kajian mendalam sebelum diperkenalkan di Asia untuk kali pertama,” jelasnya yang turut memperkenalkan kempen baharu Lucozade Sport™, ‘Your Sport, Your Rules’.
Pelari marathon terpantas Malaysia 2016, Edan Syah, yang juga duta jenama turut hadir menjadi berkongsi pengalaman mengenai Hidrasi Lucozade Sport™.
“Dalam larian, ia adalah amat penting untuk kekal berhidrasi. Sebagai seorang pelari marathon, cara mengambil minuman mempengaruhi larian terutamanya untuk larian jarak jauh.
“Sebab itulah amat penting untuk pelari membuat pelan hidrasi dengan terancang, dan Lucozade Sport™ merupakan salah satu minuman yang menghilangkan dahaga.
“Tidak kira anda gemarkan isotonik biasa atau yang berkarbonat, sentiasa pastikan diri untuk kekal berhidrasi. Saya gembira dengan keputusan Lucozade Sport™ untuk membawa varian berkarbonat bagi menambah pilihan kepada pelari,” katanya.
Bersempena dengan pelancaran kempen ini, pasukan promosi Lucozade Sport™ akan menjelajah sekitar Lembah Klang untuk memperkenalkan varian berkarbonat ini. Selain itu, Lucozade Sport™ turut akan menjadi minuman isotonik rasmi Standard Chartered Kuala Lumpur Marathon 2017 dimana ia akan membantu menghidrasi pelari-pelari sehingga ke garisan penamat.
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[/et_pb_text][/et_pb_column][et_pb_column type=”1_4″][et_pb_text global_parent=”58″ admin_label=”Karangkraf” background_layout=”light” text_orientation=”left” text_font_size=”16″ text_text_color=”#ffffff” use_border_color=”off” border_color=”#ffffff” border_style=”solid” custom_margin=”||-1px|” text_font=”Oswald||||”] KARANGKRAF [/et_pb_text][et_pb_divider global_parent=”58″ admin_label=”Divider” color=”#5e5e5e” show_divider=”on” height=”2″ divider_style=”solid” divider_position=”bottom” hide_on_mobile=”off”] [/et_pb_divider][et_pb_text global_parent=”58″ admin_label=”Link Karangkraf” background_layout=”light” text_orientation=”left” text_font=”Source Sans Pro|on|||” text_font_size=”16″ text_text_color=”#ffffff” use_border_color=”off” border_color=”#ffffff” border_style=”solid” custom_padding=”||30px|”] + Utama
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[/et_pb_text][/et_pb_column_inner][et_pb_column_inner type=”1_2″ saved_specialty_column_type=”1_2″][et_pb_text global_parent=”64″ admin_label=”Karangkraf” background_layout=”light” text_orientation=”left” text_font=”Oswald||||” text_font_size=”16″ text_text_color=”#ffffff” use_border_color=”off” border_color=”#ffffff” border_style=”solid” custom_margin=”||-1px|”] KARANGKRAF [/et_pb_text][et_pb_divider global_parent=”64″ admin_label=”Divider” color=”#5e5e5e” show_divider=”on” height=”2″ divider_style=”solid” divider_position=”bottom” hide_on_mobile=”off”] [/et_pb_divider][et_pb_text global_parent=”64″ admin_label=”Link Karangkraf” background_layout=”light” text_orientation=”left” text_font=”Source Sans Pro|on|||” text_font_size=”16″ text_text_color=”#ffffff” use_border_color=”off” border_color=”#ffffff” border_style=”solid” custom_padding=”||30px|”] + Utama
